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This paper will deeply discuss the future development of China's Internet industry and the investment value of China's Internet ETF(SH513050).The China Municipal Government attaches great importance to the development of Internet industry and has issued a series of policies and measures to support the development of Internet enterprises. These policies and measures include tax incentives, financial support and talent introduction, which provide a good environment for the development of Internet enterprises. However, with the adjustment of regulatory policies, the Internet industry has also faced certain challenges. But in the long run, the adjustment of regulatory policies will contribute to the standardized development and healthy operation of the industry.In the future, Internet players will focus on three major directions: cultivating the first interval (volume efficiency), ambushing the second curve (expanding business) and finding incremental markets (expanding overseas). Combined with the three major tracks of Internet realization, an echelon of Internet steady state has been formed, and BTP (Byte, Tencent, Pinduoduo) will be in a relatively steady state pattern for a relatively long period of time.

From Baidu to Ali, JD.COM and Meituan, these traditional Internet giants are facing a steady pattern of traffic competition. Especially the rise of Tik Tok, with its huge traffic advantage, makes e-commerce business either increase traffic or increase efficiency. Traditional e-commerce platforms such as Ali and JD.COM can only respond to Pinduoduo's attack with maximum efficiency while countering Tik Tok's attack. While Tencent, Byte and Pinduoduo have gradually formed a BTP (Byte, Tencent and Pinduoduo) echelon in this steady-state pattern.Internet companies in China are mostly industry leaders with strong brand influence and market share. These enterprises are expected to gain more development space and market share under the background of accelerating digitalization trend. For example, Tencent, Ali, Meituan, Pinduoduo and other industry leaders, with their strong user base and innovative ability, continue to lead the development of the industry.

With the rapid development of emerging fields such as cloud computing, autonomous driving and semiconductors, Chinese Internet companies are expected to achieve long-term performance growth through technological innovation and business expansion. For example, the continuous investment of Internet companies in the field of cloud computing may be transformed into new sources of business income; The exploration of intelligent transportation solutions related to autonomous driving may also open up new markets.The Investment Value of Internet ETF(SH513050)5. Investment strategy